Upgrade Your Media Buying Programs with GaleForceMedia
Your media buying software should make your agency more efficient, not create more work. GaleForceMedia is a powerful, cloud-based platform designed by media buyers for media buyers, bringing planning, buying, reporting, and optimization together in one place.
If your current media buying programs rely on spreadsheets, disconnected systems, and manual processes, it may be time for an upgrade.
Plan smarter. Buy faster. Track performance. Reduce errors.
Are Your Media Buying Programs Holding Your Team Back?
Managing media across multiple clients, markets, and channels can quickly become complicated. When information is spread between spreadsheets and different platforms, routine tasks can take valuable time.
Traditional media buying programs can leave agencies dealing with:
- Time-consuming manual data entry
- Spreadsheets that are difficult to keep updated
- Disconnected planning and buying workflows
- Repetitive insertion order and campaign tasks
- Limited visibility into campaign performance
- Difficulty managing multiple media types and markets
- Separate systems for planning, buying, and reporting
GaleForceMedia was built to streamline these challenges. Instead of forcing your team to work around your technology, GaleForceMedia puts the tools your media buyers need into one centralized platform.
Upgrade From Disconnected Tools to One Powerful Platform
GaleForceMedia connects the entire media workflow, helping your team move from initial planning to final placements without relying on disconnected tools. With GaleForceMedia, agencies can manage:
- Media plans and budgets
- Advertisers and campaigns
- TV, radio, digital, streaming/CTV, and out-of-home
- Multiple markets and media types
- Avails, orders, and buys
- Insertion orders
- Reporting and performance insights
- Campaign attribution
- AI-assisted planning and optimization
Everything is accessible through a browser-based platform, giving your team a centralized place to manage media without installing complicated software.
Automate the Work That Slows Your Agency Down
Your media buyers should be focused on strategy and performance, not repetitive administrative tasks. GaleForceMedia helps automate time-consuming parts of the buying process, including importing avails, orders, and buys, and creating insertion orders. Standardized workflows can also help reduce manual errors and make it easier for teams to manage campaigns consistently.
Less manual work. Fewer opportunities for costly errors. More time for media strategy.
Connect Planning and Buying
A media plan shouldn’t become a separate document that your buying team has to recreate manually.
GaleForceMedia connects planning and buying, so your team can move from strategy to execution more efficiently. Manage budgets, plans, avails, orders, and buys within the same workflow while keeping campaign information organized. That means fewer disconnected steps between what you planned and what you actually purchased.
Make Decisions with Better Data
Effective media buying requires more than knowing where a campaign is running. Buyers need access to audience, ratings, and performance information to make informed decisions. GaleForceMedia integrates with industry tools including Nielsen and Comscore, helping bring key ratings and audience data into the planning process. The platform also integrates with tools such as WideOrbit and QuickBooks, helping agencies connect their media workflow with other systems they already use.
Buying media is only part of the equation. Understanding what happens after a spot airs can provide valuable insight into campaign performance. GaleForceMedia’s Attribution Insights helps connect TV and radio schedules with downstream activity, providing visibility into website traffic, conversions, and other response signals.
Instead of simply asking, “Where did our media run?” your team can begin asking, “What happened after it ran?” That additional visibility can help agencies evaluate performance and identify opportunities to optimize future campaigns. GaleForceMedia provides real-time reporting and performance visibility, helping your team monitor campaigns and make more informed decisions throughout the buying process.
With planning, buying, reporting, and attribution connected, your agency can spend less time compiling information and more time using it.
Put AI to Work with GAiL
GaleForceMedia also brings AI-assisted planning to the media buying process through GAiL, its intelligent media partner.
GAiL can help analyze campaign information, audience data, and historical performance to identify opportunities around media mix, budget allocation, placements, dayparts, and campaign structure. Rather than replacing the expertise of your media buyers, GAiL gives them another tool for evaluating information and identifying potential opportunities.
Built by Media Buyers for Media Buyers
Not all media buying programs are designed with the realities of media buying in mind.
GaleForceMedia was developed by media buying veterans who understand the complexity of managing clients, markets, media types, budgets, orders, and performance data. The platform continues to evolve based on customer feedback and the needs of modern media professionals.
It’s technology designed around the workflow, not the other way around.
Support When Your Team Needs It
Changing media buying programs is a significant decision. Your team needs more than software; it needs the support to get up and running successfully. GaleForceMedia provides dedicated customer support and personalized training to help agencies learn the platform and make the most of its capabilities. And because the platform is continuously developed based on customer requests and industry needs, your technology can continue evolving alongside your agency.
A Smarter Way to Manage Media Buying
If your agency is spending too much time working around spreadsheets, switching between platforms, or manually managing repetitive processes, GaleForceMedia provides a way forward.
Bring planning, buying, automation, reporting, attribution, and AI-assisted optimization together in one powerful platform.
Ready to Upgrade Your Media Buying Programs?
See how GaleForceMedia can simplify your agency’s workflow, reduce manual work, and give your team greater control over every campaign.