Three Ways Media Buying Software for Agencies Can Simplify Your Life

It’s complicated. In 2020, all of it has been very complicated. With the complexities of navigating our new reality that has been interwoven with COVID-19, comes the fallout of the... read more →

Media Planning and Buying with MediaForce: Second to None

I have been buying media for much longer than I would like to admit. And after 40 years, I am pretty sure that I have used or tried out every... read more →

What Are the Biggest Problems Faced in Buying Media?

A lot goes into buying media: demographics, targeting, analyzing Gross Ratings Points (GRPs), impressions and so forth. Because of this, the process is often time consuming; plans can take days,... read more →
TV Attribution

The truth about TV Attribution that the advertising industry doesn’t want you to know.

There is a specific buzzword floating around right now among the advertising and marketing industry.  Like Big Data and Paradigm Shifts and... read more →
business people looking at digital marketing software

Sorting Through the Crowd for the Best Digital Marketing Software

If you’re looking to employ the use of digital marketing software for your clients, be prepared to face a lot of options. Software that is specifically designed to manage digital... read more →
local-business-listings

Why National Enterprises Need To Harness Local Business Listings

One of the most effective online marketing techniques to offer your clients is local business listings. If your agency works with national enterprises, the need to harness them becomes even... read more →
free media plan template

Will a Free Media Plan Template Work for Me?

Choosing to use a free media plan template can save you a bit of time when planning your clients’ media buys. It will help you organize your numbers and give... read more →
internet marketing software

Tips on Navigating the Internet Marketing Software Field

When deciding to implement internet marketing software for your clients, there is much to consider. With so many viable options, it helps to be laser-focused when deciding the best software... read more →
local directories

Put Their Business in the Customer’s Hands with Local Directories

Local directories play a major role in growing brand awareness while increasing your client’s visibility across the internet. Your clients should be easily accessible when consumers search for the products... read more →
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  • Three Ways Media Buying Software for Agencies Can Simplify Your Life
  • Media Planning and Buying with MediaForce: Second to None
  • What Are the Biggest Problems Faced in Buying Media?

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