Media Attribution – Plan and Buy Smarter with GaleForceMedia
Unlock True Media Attribution for Your Broadcast and Digital Campaigns
Stop guessing which ad spots drive results – get precise media attribution across all your buys with GaleForceMedia.
From spot-level insights to full-funnel attribution – manage, optimize, and scale with confidence using one platform.
The Attribution Gap
Media buyers and planners often wrestle with the same frustrating truth: you run ads – TV, radio, streaming, digital – but struggle to link them to real outcomes. Which spots drive traffic? Which station move influenced conversions? Without robust attribution, much of your budget remains in the dark.
- Traditional media (TV, radio) often lacks the granularity to assign credit to individual spots or time slots.
- Digital channels come with their own silos of analytics, making cohesive cross-channel insight challenging.
- Switching between dashboards, reconciling spreadsheets, and juggling vendor invoices slows you down, increases error risk, and leaves performance blind spots.
What you need is accurate media attribution. That ability to trace outcomes back to individual ad exposures, connect them across channels, and make agile decisions based on data, not guesses.
GET A DEMO & FREE TRIAL
Let’s set up some time to talk about your business to see if we’re a good fit!
Introducing GaleForceMedia: Spot Attribution & More
GaleForceMedia is built by media buyers for media buyers. Our platform bridges the gap between traditional and digital through powerful spot attribution and centralized media planning and buying tools.
When your media investments span television, radio, streaming, and digital, understanding what’s really working can feel impossible. You need a way to connect every impression, click, and conversion – no matter where it happens – to the specific spot or campaign that made it possible. That’s exactly why we built GaleForceMedia.
GaleForceMedia is more than a media buying and planning tool – it’s your command center for clarity. Designed for today’s hybrid advertising landscape, it brings together every aspect of campaign management, from planning and placement to media attribution and optimization.
Key Capabilities & Features
With GaleForceMedia, media buyers finally have full visibility into how their campaigns perform – across every channel, vendor, and creative variation. Whether you’re managing national TV schedules, local radio spots, or multi-platform digital campaigns, you can see the complete picture in one place. No silos. No spreadsheets. No guesswork.
- Attribution Insights
Connect your broadcast/radio schedules with your web performance with our proprietary technology to uncover which spots, stations, dayparts, and buys are driving key actions. See correlations between spot count, spend, time, and conversions. - Unified Media Planning & Buying Dashboard
Plan and execute across all media types – TV, radio, streaming, digital – from one interface. No more hopping between tools or modules. - Real-Time Reporting & Analytics
Get live access to performance metrics (impressions, reach, spend, conversions) across channels. Watch how campaigns evolve and pivot instantly. - Invoice & Vendor Reconciliation
Upload spot logs, vendor invoices, and reconcile them digitally. Reduce manual errors and mismatches. - Seamless Integrations
Integrate with Google Analytics, Nielsen, Comscore, WideOrbit, and more. Leverage ratings, audience data, and web analytics in a unified environment. - Granular Segmentation & Filtering
Break down your attribution by demographics, geography, time, vendor, or station. Identify hidden pockets of high efficiency. - Alerting, Budget Reallocation & Optimization Tools
Set thresholds or triggers so the system flags underperforming spots or channels. Reallocate budget dynamically to the highest ROI placements.
- Precision at Spot Level: Most systems can tell you which channel works, but not which spot makes the difference. With Attribution Insights, you can isolate down to the individual airing.
- One Platform, One Workflow: No more toggling between planning tools, reporting dashboards, and spreadsheets. Everything lives under one roof – media buying, attribution, reporting, reconciliation.
- Faster, Smarter Decisions: When you can see performance in near real time and know exactly which placements matter, you can shift spend mid-campaign to maximize impact.
- Clear ROI & Accountability: You can justify every dollar spent with data-backed attribution – both internally (CFO/CMO) and to clients. No more assumptions.
- Built for the Modern Media Landscape: As media channels proliferate, attribution becomes more complex. GaleForceMedia is designed to keep pace – blending broadcast, digital, streaming, and radio attribution capabilities.
Our advanced Attribution Insights technology gives you the power to pinpoint which ad spots are driving website visits, form fills, phone calls, or sales. You can reinvest in what’s working and cut what’s not. You’ll have everything you need to buy smarter, optimize faster, and deliver measurable ROI to your clients or stakeholders.
- Import Your Media Schedule & Spot Logs
Upload your broadcast and radio buys, everything from vendor logs to spot-level details. - Link to Analytics / Web Data
Integrate with Google Analytics (or equivalent) so your digital and site metrics flow into the system. - Generate Attribution Insights Reports
Filter, segment, and review spot-level performance. See which placements are driving traffic and conversions. - Optimize & Reallocate
Use the insights to shift budget to high-performing spots and pause underperforming buys. - Scale Confidently
As you expand into new markets or channels, the attribution engine scales with you.
If you’re tired of estimating the impact of your media buys, switching between platforms, and relying on outdated spreadsheets, it’s time for a smarter path forward. With GaleForceMedia, you no longer trade control for scale – you get both.
Experience best-in-class media attribution, seamless planning & buying, and actionable insights – all in one system. Request a demo today!